Posted April 01, 2010 to Digital, Media Appearances
I was interviewed alongside intellectual masterminds Jane Litte and Angela James for The Big Money’s article on digital publishing: A Tale of Digital Desire: How the world’s most famous romance publisher fell for e-books.
It’s mostly a look at Carina Press and Harlequin, with a discussion of why they are as digitally-centered as they are:
But those readers—women from 31 to 49, in a romantic relationship—are still handling most of the nation’s child care, and that’s without even mentioning professional responsibilities. So e-books are quicker to buy and read on the go.
Online communities of readers are also pressing loudly for more digital options. Two voices have emerged to lead the online chorus for e-books: Sarah Wendell, the co-founder of SmartBitchesTrashyBooks.com, and Jane Litte, the proprietor of DearAuthor.com. Both juggle careers and Web sites, as well as raising young children, and they’ve turned to digital formats for ease. “It’s a form of reading so attuned to a woman’s lifestyle right now,” says Wendell.
I think this is my favorite part of the article though: “So while the bulk of Harlequin’s revenue will still come from print, Carina could attract new customers. Most mainstream publishers won’t jilt their blockbuster authors to dally with new talents in the digital space. But they could learn a move or two.”
Tags: awesomesauce, Big Money, Slate
